MISTAKE #4

NOT SELLING

YOUR COMPANY CULTURE

MISTAKE #4

NOT SELLING

YOUR COMPANY CULTURE

Culture is everything when attracting talent. Whether they are getting ready to click apply or accept an offer, the candidate will always ask themselves if this is the right fit and if they would love working at the organization. They want to be hired by organizations that support them professionally and personally and have values aligned with their own.

 

Hiring for cultural fit also has major advantages for employers. Employees who feel they fit into their company’s culture are not only more engaged and productive at work, but also happier in general. This helps foster a work environment where employees feel respected, valued, and appreciated.

 

Demonstrating you’re focused on offering the best possible experience for employees will go a long way in your recruiting efforts. . Here is how you can show this throughout the hiring process:

of workers feel that corporate culture is somewhat or very important in deciding whether to apply for a job
JobViteOpens in a new window.
of workers feel that corporate culture is somewhat or very important in deciding whether to apply for a job
JobViteOpens in a new window.
of workers feel that corporate culture is somewhat or very important in deciding whether to apply for a job

JobVite

Opens in a new window.
of workers feel that corporate culture is somewhat or very important in deciding whether to apply for a job
JobViteOpens in a new window.

DEMONSTRATE YOUR COMMITMENT TO DEI

Diversity, equity, and inclusion is top-of-mind for today’s job seekers. While many companies have made pledges to advance DEI in the workplace, employees want to see action and real change.
76% of professionals say a diverse and inclusive workforce is important

2022 Hiring Outlook

Opens in a new window.
If job seekers can’t see a clear commitment to DEI, you’ll lose access to a large pool of candidates—especially those who can bring new ideas, skills, and perspectives to the table. 

IMPLEMENT COLLABORATOVE HIRING

Collaborative hiring is a great way to introduce prospective hires to your company culture. Job seekers want to ensure they’ll be working in an environment that they enjoy and with people they connect with, so having them meet with some of your employees can give them some perspective. To make your hiring process more collaborative, you can:
Have candidates meet with potential team members
Make introductions to key leaders
Give them a tour of the office

HIGHLIGHT GROWTH POTENTIAL

In today’s job market, career development opportunities are more important to professionals than ever.

44% of professionals ranked career development opportunities as the most important factor when choosing a company to join

2022 Hiring Outlook

Opens in a new window.
Rather than taking one “job for life” or climbing the career ladder with one employer, professionals are focused on identifying opportunities that allow for continuous skills development. When employees stop learning or growing, they will pursue new jobs. Appeal to this demand by highlighting all the career development opportunities you have to offer. This may include:
  • Mentorship programs
  • Continuing education
  • Employee career paths + development
  • Leadership development opportunities

DISCUSS FLEXIBILITY + WELLNESS

Technology enables professionals to make fewer compromises when it comes to their health, wellness, and personal responsibilities. Believing that productivity shouldn’t be measured by hours in the office, but rather by results, many job seekers are gravitating toward employers that offer a better work-life balance through greater flexibility and other wellness initiatives.
of professionals ranked flexible working arrangements as the most important factor when choosing a company to join
2022 Hiring OutlookOpens in a new window.
of professionals ranked flexible working arrangements as the most important factor when choosing a company to join

2022 Hiring Outlook

Opens in a new window.
While these policies will differ across companies, here are some flexible work policies and wellness initiatives you should highlight if you offer them:
Flexibility
  • Remote or hybrid work
  • Paid time off
  • Work from anywhere
  • Flex time
Health and well-being
  • Employee benefits
  • Mental health resources
  • Wellness initiatives
  • Company-wide events
Flexibility
  • Remote or hybrid work
  • Paid time off
  • Work from anywhere
  • Flex time
Health and well-being
  • Employee benefits
  • Mental health resources
  • Wellness initiatives
  • Company-wide events

DEMONSTRATE YOUR COMMITMENT TO DEI

Diversity, equity, and inclusion is top-of-mind for today’s job seekers. While many companies have made pledges to advance DEI in the workplace, employees want to see action and real change. If job seekers can’t see a clear commitment to DEI, you’ll lose access to a large pool of candidates—especially those who can bring new ideas, skills, and perspectives to the table.
76% of professionals say a diverse and inclusive workforce is important
2022 Hiring OutlookOpens in a new window.

IMPLEMENT COLLABORATOVE HIRING

Collaborative hiring is a great way to introduce prospective hires to your company culture. Job seekers want to ensure they’ll be working in an environment that they enjoy and with people they connect with, so having them meet with some of your employees can give them some perspective. To make your hiring process more collaborative, you can:
Have candidates meet with potential team members
Make introductions to key leaders
Give them a tour of the office

HIGHLIGHT GROWTH POTENTIAL

In today’s job market, career development opportunities are more important to professionals than ever. Rather than taking one “job for life” or climbing the career ladder with one employer, professionals are focused on identifying opportunities that allow for continuous skills development. When employees stop learning or growing, they will pursue new jobs.
44% of professionals ranked career development opportunities as the most important factor when choosing a company to join
2022 Hiring OutlookOpens in a new window.
In today’s job market, career development opportunities are more important to professionals than ever. Rather than taking one “job for life” or climbing the career ladder with one employer, professionals are focused on identifying opportunities that allow for continuous skills development. When employees stop learning or growing, they will pursue new jobs.
44% of professionals ranked career development opportunities as the most important factor when choosing a company to join
 2022 Hiring OutlookOpens in a new window.
Appeal to this demand by highlighting all the career development opportunities you have to offer. This may include:
  • Mentorship programs
  • Continuing education
  • Employee career paths + development
  • Leadership development opportunities

DISCUSS FLEXIBILITY + WELLNESS

Technology enables professionals to make fewer compromises when it comes to their health, wellness, and personal responsibilities. Believing that productivity shouldn’t be measured by hours in the office, but rather by results, many job seekers are gravitating toward employers that offer a better work-life balance through greater flexibility and other wellness initiatives.
of professionals ranked flexible working arrangements as the most important factor when choosing a company to join
2022 Hiring OutlookOpens in a new window.
of professionals ranked flexible working arrangements as the most important factor when choosing a company to join
2022 Hiring OutlookOpens in a new window.
of professionals ranked flexible working arrangements as the most important factor when choosing a company to join

2022 Hiring Outlook

Opens in a new window.
While these policies will differ across companies, here are some flexible work policies and wellness initiatives you should highlight if you offer them:
Flexibility
  • Remote or hybrid work
  • Paid time off
  • Work from anywhere
  • Flex time
Health and well-being
  • Employee benefits
  • Mental health resources
  • Wellness initiatives
  • Company-wide events
Flexibility
  • Remote or hybrid work
  • Paid time off
  • Work from anywhere
  • Flex time
Health and well-being
  • Employee benefits
  • Mental health resources
  • Wellness initiatives
  • Company-wide events
Flexibility
  • Remote or hybrid work
  • Paid time off
  • Work from anywhere
  • Flex time
Health and well-being
  • Employee benefits
  • Mental health resources
  • Wellness initiatives
  • Company-wide events